LANXESS received twofold honours at the Magellan Awards for its outstanding communication campaigns. The appearance at Chinaplas 2008 and the education initiative convinced the jury.

LANXESS received 95 out of 100 points for the Chinaplas appearance, thereby earning the gold award in the “Product/Service Communications: Biz-to-Biz” category. The LANXESS education initiative, which contained a sponsoring of local schools in Germany and the organization of workshops for especially talented high school students, came in second place in the “Community Relations” category. Evaluation criteria included the first impression, comprehensibility, communication objectives, presentation of core messages and the results of the respective campaigns.

The Magellan Awards have been presented annually by the League of American Communications Professionals (LACP) since 2001.