China has developed into Asia's strongest market for LANXESS, and is of special importance for the company as the country's booming success is far from over. The Chinese chemicals market is currently considered to have the world's largest growth potential, which is why the most important strategic objectives for LANXESS involve exploiting the opportunities and expanding its market position in this vast country. In the past, the chemicals group has steadily increased its activities and will continue to do so in order to secure closer contacts with its customers and to develop the market further. This will require further investments in China and to this end the company is striving for additional technology and production joint ventures with suitable partners in the region.

Just recently, LANXESS has demonstrated its ability to implement this strategy:

In June 2008  LANXESS makes its first acquisition in China. With the take-over of the iron oxide plant in Jinshan near Shanghai, LANXESS is acquiring one of the largest and most state-of-the-art-facility for pigments in China and becomes independent on local suppliers. 

In July 2008 LANXESS opens a new Rubber Research Center (RRCQ) in Qingdao, Shandong Province. Established in close cooperation with Qingdao’s University of Science and Technology (QUST), the world-class research center is located within the university’s vicinity.

These investments underline the immense strategic importance of the Chinese market for the company's business strategy.